Kerry Katona, the official brand ambassador for cashlady.co.uk, is busy endorsing loan products which she might not be able to apply successfully for. Can we say- things are different in reel world to real world?
The risk factor is too high given the bankruptcy status and absence of healthy monthly income source in her case. There are mixed reactions to Kerry’s decision to take-up the job and appear in the advertisement campaign.
Those who have suffered at the hands of illegal payday lending agencies are taking it as a cheap marketing gimmick. They are not impressed by a multi-talented star’s decision to encourage people to apply for payday loans.
The financial experts (AntiochCaInstallmentPayday.Loan) suggest that every case is different and depends on circumstances. The loan amount offered can be low when accepting the loan application from someone who has been declared bankrupt in the past. They can begin with the minimum amount and take it from there on.
The message is clear that payday loans shall be taken as the last resort, no matter how grave the situation is. These loan products are considered to be suicidal for a long-term period.
This is the time when the audience has to react and respond to their gut feelings and not listen to what a celebrity is endorsing on the screen.